Alfalux comes from the merger of the historical
brands Alfa and Lux, within the Nuova Riwal
ceramics company. Nuova Riwal has its
headquarters in the ceramic district of Sassuolo:
with the brands Alfalux and Saime, it represents
one of the largest groups working in the production
and marketing of floor and wall coverings in
porcelain stoneware with full-body colouring and
glazed porcelain stoneware.
In 2007, Nuova Riwal joined one of the most
renowned and leading groups in the ceramic
production sector: Casalgrande Padana S.p.A.,
with headquarters in Casalgrande, Reggio Emilia.
Ceramics open up to new uses.
Ceramic design has conquered the world of
architecture and large-scale public, commercial
and industrial building works. The aesthetic
research and high performances of the material
allow Alfalux collections to be used for both wall
and floor coverings. Architecture projects have
found our ceramics to be the highest-performing
solution that blends technology and beauty.
Our innovative solutions for façade coverings are
used to create architectural cladding with highperforming, self-cleaning and pollutant-reducing
Ceramics as matter
Renzo Piano said that ceramics are ancient
materials that come from the earth. Exceptionally
strong and lasting materials with infinite colour
possibilities. They reflect the light, which makes
them functionally ideal for all uses.
This is why ceramics feature significantly in cities
and modern homes.
Ceramic material is noble, natural and highperforming: choosing it for modern designs means
choosing sustainability, strength and safety. It is
not affected by chemical or mechanical stress, it
does not burn or give off harmful substances: it is
a lasting, fully recyclable material that by nature
contains no plastic.
The competence of the Alfalux research
laboratories assure high technical performance,
transforming the industry into a factory of beauty
and the innovation of technology, experience
Artistic creativity blends with industrial know-how,
technological innovation with aesthetic research.
The competence of our laboratories is expressed
through the beauty of our detail.
Marble and stone effects are faithfully reproduced
with exceptional graphic quality. Infinite texture
and pattern variants are the result of in-depth
research, innovative technologies, sustainable
choices, responding to any design need with the
Ceramics are light and enduring, and are
constantly renewed. Contemporary research and
new technologies have brought ceramics to an
unprecedented level of function and beauty.
The know-how gained over the years has allowed
Alfalux to achieve a multi-purpose production
capacity, with formats running from 6 mm to 20
mm thick, for indoor and outdoor use, and sizes
from the smallest - 15x15 - to the largest slabs,
In addition to this, the surfaces assure the highest
technical characteristics, from roc and grip to
mirror-polished marble. Solutions that meet every
need of designers and customers.
Environmental sustainability meets ceramic
production, to create ceramics with a green soul.
The production process does not release any
toxic substances into the environment, does not
produce emissions or waste products.
Alfalux’s full production efficiency blends with
its minimal environmental impact, the result of
constant investments in research and technology.
An eco-sustainable ceramic technology for a
product that meets ambitious targets in terms of
design and beauty, strength and versatility, with a
natural, green production ethic. Alfalux ceramics
come from a culture of matter rooted in the
respect for the environment, constant research
for innovative solutions and the proudest Italian
Nuova Riwal is headquartered in Maranello, in the tile manufacturing district of Sassuolo. It is one of the leading groups producing and trading in floor and wall tile in full body porcelain stoneware.
Via della Repubblica, 16 - 42014 Roteglia di Castellarano (RE) - Italy